RIDICULOUSLY FULL FLAVOURED
BROWNES DAIRY - CHILL
CHALLENGE
Brownes was launching a new reformulated range of 'Chill' flavoured milks.
We needed Australia to take notice by taking an unexpected approach.
INSIGHT
The new Chill range of flavoured milks was ridiculously full of flavour.
IDEA
We created a campaign that emphasised how truly full of flavour these products were.
"Octagon" - Brownes Chill
"OCTAGON" - 60s Radio
"Columbian Village" - Brownes Chill
"COLUMBIAN VILLAGE" - 60s Radio
"Bodybuilder Woman" - Brownes Chill
"BODYBUILDER WOMAN" - 60s Radio
